Give consumers a great cleaning experience

We love laundry, but for most consumers, it’s just another household chore. Cut the time and effort it takes to clean.

A great cleaning experience, regardless of how consumers do laundry

Wherever your consumers live, doing laundry is one of their routine household chores. Most do laundry once or twice a week. But when it comes to how they do laundry, there’s a wide range of options. The good news is that whether they choose hand or machine washing, warm or cool temperatures, liquid, powder, bar or unit dose formats, your brand our enzymes can help them get a great cleaning experience.

Why? Because enzymes are efficient a low dose and a cooler temperature. Our enzymes lead the market for stability and compatibility, making them suited for flexible formulation development across formats and methods.

What are enzymes?

Build brand loyalty by appealing to consumers’ emotions

Consumers want fabrics to look immaculate, feel smooth and soft and smell great after every wash. Delivering on these benefits will foster love for your brand. Enzymes are compatible with other ingredients to boost your detergent’s performance across all these parameters. And they work across a range of temperatures, formats and washing methods. That helps give your brands a competitive edge.

Woman touching her freshly washed clothes

The look of clean – leave fabrics immaculate

Our powerful stain-removal enzymes break down a wide range of common stains. That makes the stains easier for other detergent ingredients to remove. And our enzymes for fabric care prevent fuzz and pills. These make bright colors appear dull, dark colors faded and patterns blurry. By removing them, fabric care cellulases leave whites white, colors bright and patterns sharp.

Fabrics looking clean and being dried by the sun

The feeling of clean - leave fabric surfaces smooth and soft

How fabrics feel against the skin matters to consumers. Fuzz and pills on fabric make clothes feel less soft. And repeated washings often lead to a buildup of fuzz and pills. By removing and preventing them, our fabric care cellulases leave a softer, smoother, newer-looking surface. These results reinforce the feeling of a great cleaning experience.

mother with daughter feeling freshly washed laundry

The scent of clean - leave fabrics smelling great

Fabrics that aren’t clean deep down can never smell completely clean. Our newest, game-changing enzyme even removes body grime that builds up over time. The result is the smell of clean laundry that consumers know and love. And for many consumers, the smell of clean is more than the absence of offensive odors. They expect an optimized sensory experience. We can help you meet their expectations through our collaborations with partners such as Givaudan.